Index
- introduction and video review by kajabi
- What kajabi is and what it is used for
- How to create and sell video courses on Kajabi
- Integrated website, landing pages and blog on Kajabi
- Marketing on Kajabi: email campaigns, funnels, automations, events and forms
- Community, coaching and podcasts on kajabi
- kajabi mobile app
- how to create affiliations with kajabi
- kajabi reviews and ratings
- How much does kajabi cost
- Payment and Checkout at kajabi
- Kajabi Customer Service
Review and Guide on Kajabi, the best platform to sell video courses online
1. Introduction and Video Review of Kajabi
The sector ofe-learning (digital video courses) is expanding rapidly and Forbes estimates that this sector can reach a turnover of 325 Billion dollars by 2025.
This is why numerous people have decided to make use of their knowledge by creating and selling video courses online.
If you too are looking for the best platform for online video courses, you may be wondering whether Kajabi is the the right choice for you.
In the video below I have included the my Kajabi review after having used for more than one year and having invoiced more than 100 thousand euro.
In this article I will show you the features that make Kajabi the perfect platform for online courses (directly from my platform).
In addition, we will compare Kajabi with other popular platforms for the creation and sale of online courses, such as Teachable, Thinkific and many others.
2. What is Kajabi and What is it for?
Kajabi is a platform by knowledge-commerce which allows entrepreneurs to selling video courses onlinepodcasts, coaching and digital products.
It is a all-in-one solution which provides everything you need to launch and grow your online business, including the website templates, the landing page, l'email marketing, i payments (Stripe and Paypal - essential) and much more.
Kajabi also offers a range of marketing functions designed to help users grow their businesssuch as integration with the mailing list, the affiliates and the upsell.
Kajabi is one powerful tool and a investment which I recommend to anyone who wants to create and sell digital products.
In the following chapters we will analyse all functionality offering.
3. How to create and sell video courses on Kajabi
To create a video course on Kajabi, simply click on Products and then on Blank.
In this way, you can create your video course from scratch, choosing as many settings, chapters, and payment methods as you wish.
As you can see below, the choice is very wide; Kajabi also allows you to create Mini Courses (e.g. free of charge), Online Membership Courses, Drip Courses (courses whose chapters are unlocked after a certain number of days, chosen by you), and much more.
Recently, the platform has just been updated and directly offers you the opportunity to choose between the creation of a video course, a podcast, a community or a coaching programme.
We will see them in detail later.
Once you click on create online video course, you can decide to create macro-chapters and the sub-chapters.
In this way Kajabi allows you to structure organised and intelligent your online video course.
This is a real-life example of my Best-Seller video course.
Once you have created the various sections of your video course, you can start to upload videos and give them a title.
You can upload video, audio and pdf files.
In many chapters I have included both videos and pdf files (handouts, ebooks, etc.); this is a very useful feature of Kajabi.
Here is as it appears the video course viewed on a PC by a customer.
Kajabi is extremely practical, intuitive and fast.
Fundamental characteristics for a successful online business.
What you see is my videcourse and the theme (graphic appearance) of my choice.
Kajabi offers dozens of free themesi to choose from to design your online video course as you wish.
The themes are practical, intuitive and extremely functional.
Below are just a few of the themes available on Kajabi.
4. Integrated website, landing pages and blog on Kajabi
Another key winning feature of Kajabi is the possibility of creating a site directly via the platform itself and with a free SSL certificate.
You can create a website on kajabi in easy way and without any coding skills via an intuitive system Drag and Drop (pre-created blocks).
To create a website on kajabi all you have to do is choose the theme you want from the various free templates available and then click on pages.
Once you are in the pages section, click on 'New Website pages'.
The same simple procedure you can use it to create landing pages e Blog.
Ti I highly recommend to use both landing pages (to maximise the conversions of your advertising campaigns) is the Blog (to convey traffic on your website and selling video courses on Kajabi).
5. Marketing on Kajabi
Kajabi offers powerful marketing tools that can help you reach your target audience and build relationships with them.
The 5 marketing tools it offers are: Email Campaigns, Funnels, Events, Subscription Forms and Automations.
Let us look at them in more detail.
5.1 Email Campaigns
An important feature and service Kajabi offers is the possibility to create beautiful email newsletters, manage subscribers and monitor the results of email campaigns (open, clicked and Unsusbription analytics).
If you are looking for a way to take your business to the next level, Kajabi's email marketing is a great option to consider.
5.2 Sales Funnels
A sales funnel is a process that welcomes potential customers and turns them into paying customers.
Through a lead magnet (e.g. free ebook) you can attract the right people, provide value (nurture) and gradually bring them purchase.
Kajabi offers you numerous sales funnels preset, easy and effective to use.
You can modify them and manage them to best suit your needs.
5.3 Automations, Events and Subscription Forms
The other 3 marketing tools kajabi provides you with are the automations, the events and the subscription formLet us analyse them.
Le automations are preset sequences that Kajabi performs when a certain action is performed by the customer.
The automations are extremely important for optimising business e maximise sales.
For example, you can decide to send an email when a user watches a video, you can send a certificate after passing a quiz, you can subscribe a user to your mailing list if they purchase a certain product, etc.
As for the eventsKajabi provides you with an internal section dedicated to their creation and organisation.
You can create live events (online) or in presenceby scheduling a start/end date and time; you can create a reminder reminding users of the event itself and sending them email of remind.
The last fundamental marketing tool Kajabi provides you with is the possibility of creating forms with which the user subscribes to the mailing list.
You can place these forms on every page of your Kajabi website, in landing pages and directly in newsletters.
6. Community, Coaching and Podcasts
With Kajabi you don't just create and sell video courses.
With Kajabi you can do much more.
You can create Podcast (extremely on the rise at this time), Communities (private groups to which you give your customers access to interact and discuss) and Coaching.
Let us analyse them one by one, starting with the Podcast.
A podcast, simply put, is a series (several episodes) of digital audio that can be listened to by streaming.
Your customers will be able to listen to your podcasts during a business trip, in the car, on the metro, on the train, under the beach umbrella, etc.
The podcast market is expanding rapidly and Kajabi offers you the possibility of creating your own in a way easy, intuitive and with a beautiful graphic template.
Another fundamental characteristic by Kajabi is the possibility of creating Community within the platform, without paying for external services.
Thanks to Communities you can build a online space where your users share interests, suggestions e interact positively.
In community you can discuss various topics, share links, stories, personal experiences and much more.
One effective tool which I always recommend taking advantage of.
The last feature I want to tell you about is the possibility of creating Coaching programmes.
Kajabi has recently integrated this important feature that allows you to share your knowledge to help other users to achieve their goals.
You can fix a one-to-one session with your customers, monitor their progress and much more.
7. Kajabi Mobile App
This is one of the characteristics most important which Kajabi offers.
Thousands of my customers use themobile app.
That is why having a video course platform that has an app like Kajabi's is a fundamental tool for all online business owners.
With the app every customer can easily access course materials, monitor progress and keep them organised.
It allows creating and managing courses, products e customers in one place.
8. Affiliations with Kajabi
The Kajabi affiliation programme is a great way to earn money by giving other people the opportunity to promote your products.
E' very simple and extremely effective to increase your sales.
Via a link you can allow other users to register as affiliates (you can also add them manually yourself).
Once that user has registered as an affiliate he will have the possibility to share your links (sales pages, products, etc.) and redirect potential customers to your website.
If a user purchases one of your products through the link sent by the affiliate, theaffiliate will receive a percentage (decided by you previously) from that sale.
The platform for creating and managing affiliates is simple and intuitive.
The possibility of creating affiliates on Kajabi I think is one of the most important features that this platform offers and that will help you grow exponentially your business.
9. Reviews and ratings of kajabi
Among the dozens of platforms for selling video courses online, Kajabi is undoubtedly the most reviewed (and the best).
I myself would review at 5 stars this platform.
L'only flaw is the priceslightly too high, but against a perfect all-round service.
My advice is to don't be frightened by the price if you aim high.
Choosing Kajabi is an investment that highly recommend for your online business.
10. How much does Kajabi cost
Kajabi offers a choice of 3 subscription plans.
The Basic which costs 119 dollars per month (see features above).
The plan Growth which costs 159 dollars per month (the most widely used).
The floor Pro which costs 319 dollars per month (what I have been using for the past few days because I have more than 15 products on sale).
The my advice is to make the 14-day free triallater, it starts from themonthly subscription (costs a little more but allows you to start without stress and cancel when you want).
If your business works (I am sure it does), switch to an annual subscription (with which you save money).
11. Payment and Checkout at kajabi
Kajabi allows payments via Stripe (Visa, Mastercard, etc.) and PayPal.
Please note: not all video course sales platforms accept PayPal.
La half of my customers pay with PayPalSo, if you don't want to miss out on a large share of the market, make sure that the video course platform you choose offers this integration.
Ex: Teachable does not offer it!!!
Kajabi Yes!
12. Kajabi Customer Service
I have had the opportunity to try Kajabi Customer Service a dozen times, even for 'stupid' and trivial questions.
They have always answered in max. 15 minutes offering me a Live chat with an agent at my disposal.
I think that assistance of Kajabi is excellent and extremely quick.
I highly recommend it.
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